Marketing in an audiology practice /
Marketing in an audiology practice /
Brian Taylor, AuD.
- xx, 371 pages : illustrations ; 23 cm
Includes bibliographical references and index.
Developing a strategy and brand for your practice : pillar-of-community marketing / Brian Taylor -- Using marketing to shape people's attitudes to hearing care / Curtis Alcock -- A practical guide to a marketing strategy & plan / Karen Ann Jacobs -- Marketing in a modern practice : a real world perspective / Geoffrey Cooling -- Disease state marketing and interventional audiology / Brian Taylor and Robert Tysoe -- Social media and digital marketing / Brian Taylor -- Marketing university and other nonprofit audiology clinics / Donald W. Nielsen.
9781597565691
2014048441
Audiology.
Marketing of Health Services--methods.
Practice Management, Medical--economics.
RF291 / .M37 2015
617.80068 TAY
WV 21
Includes bibliographical references and index.
Developing a strategy and brand for your practice : pillar-of-community marketing / Brian Taylor -- Using marketing to shape people's attitudes to hearing care / Curtis Alcock -- A practical guide to a marketing strategy & plan / Karen Ann Jacobs -- Marketing in a modern practice : a real world perspective / Geoffrey Cooling -- Disease state marketing and interventional audiology / Brian Taylor and Robert Tysoe -- Social media and digital marketing / Brian Taylor -- Marketing university and other nonprofit audiology clinics / Donald W. Nielsen.
9781597565691
2014048441
Audiology.
Marketing of Health Services--methods.
Practice Management, Medical--economics.
RF291 / .M37 2015
617.80068 TAY
WV 21