000			03701cam a22004338i 4500
999			_c16336 _d16336
001			21091250
003			OSt
005			20200716164428.0
008			190718s2019 enk b 001 0 eng
010			_a 2019026215
020			_a9781138556881 _q(hardback)
040			_aDLC _beng _erda _cDLC
042			_apcc
043			_ae-ir---
050	0	0	_aHF5821.5 _b.O88 2019
082	0	0	_a410 OSU _223
100	1		_aO'Sullivan, Joan, _eauthor.
245	1	0	_aCorpus linguistics and the analysis of sociolinguistic change : _blanguage variety and ideology in advertising / _cJoan O'Sullivan.
263			_a1911
264		1	_aLondon ; _aNew York, NY : _bRoutledge, _c2019.
300			_apages cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
490	0		_aRoutledge applied corpus linguistics
504			_aIncludes bibliographical references and index.
505	0		_aAnalysing sociolinguistic change through a radio ad corpus -- Language variety as a variable: The case of Irish English -- Language ideology and sociolinguistic change -- Examining language ideology in analysing sociolinguistic change: frameworks and theories -- Designing, building and using a radio ad corpus for diachronic analysis -- Investigating sociolinguistic change through audience and referee design: intervarietal analysis -- Investigating indexicality -- Exploring pseudo-intimate discourse -- Conclusion.
520			_a"Corpus Linguistics and the Analysis of Sociolinguistic Change demonstrates how particular styles and varieties of language are chosen and represented in the media, to reveal changing language ideologies and sociolinguistic change. Drawing on a corpus of ads broadcast on an Irish radio station between 1977 and 2017, this book shows how corpus linguistic tools can be creatively employed, in conjunction with frameworks and concepts such as audience and referee design and indexicality, and examines how accents and dialects (vernacular and prestige) are exploited in the ads across the decades. In addition, this book: llustrates the key principles of corpus design for sociolinguistics studies and offers a framework for future diachronic corpus studies of advertising on social media; provides a model for analysing corpus data at both inter-varietal and intra-varietal levels in terms of both accent and dialectal features and explores the efficacy of using particular corpus linguistic tools; identifies key factors which can be used by researchers as evidence for sociolinguistic change and links these factors to relevant theories and frameworks; demonstrates how corpus tools can be used to compare advertising discourse with naturally occurring discourse, with particular reference to markers of (pseudo) intimate discourse. Building on the growing body of research relating to variation and change in Irish English, this book is key reading for researchers and advanced students undertaking research within the areas of sociolinguistics and corpus linguistics"-- _cProvided by publisher.
650		0	_aLanguage and languages in advertising.
650		0	_aSociolinguistics _zIreland.
650		0	_aCorpora (Linguistics)
650		0	_aAdvertising _xLanguage.
650		0	_aEnglish language _xSpoken English _zIreland.
650		0	_aRadio advertising _zIreland.
776	0	8	_iOnline version: _aO'Sullivan, Joan, _tCorpus linguistics and the analysis of sociolinguistic change _dNew York : Routledge, 2019. _z9780429356827 _w(DLC) 2019026216
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cRFT