Survey research methods /
Floyd J. Fowler, Jr., Center for Survey Research, University of Massachusetts, Boston.
- Fifth edition.
- xi, 171 pages ; 23 cm.
- Applied social research methods series .
Includes bibliographical references (pages 155-163) and indexes.
1. Introduction 2. Types of Error in Surveys 3. Sampling 4. Nonresponse: Implementing a Sample Design 5. Methods of Data Collection 6. Designing Questions to Be Good Measures 7. Evaluating Survey Questions and Instruments 8. Survey Interviewing 9. Preparing Survey Data for Analysis 10. Analyzing Survey Data 11. Ethical Issues in Survey Research 12. Providing Information about Survey Methods 13. Survey Error in Perspective