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  <titleInfo>
    <title>Interpreting communication research</title>
    <subTitle>a case study approach</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Frey, Lawrence R.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">nju</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Englewood Cliffs, N.J</placeTerm>
    </place>
    <publisher>Prentice Hall</publisher>
    <dateIssued>c1992</dateIssued>
    <dateIssued encoding="marc">1992</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xiv, 338 p. ; 23 cm.</extent>
  </physicalDescription>
  <tableOfContents>1. Interpreting Communication Research. 
I. EXPERIMENTAL RESEARCH. 

2. Full Experimental Laboratory Research. 
3. Field Experimental Research. 
II. SURVEY RESEARCH. 

4. Survey Questionnaire. 
5. Survey Interview Research. 
III. TEXTUAL ANALYSIS. 

6. Rhetorical Criticism. 
7. Content Analysis. 
8. Conversation Analysis. 
IV. ETHNOGRAPHY. 

9. Ethnographic Observational Research. 
10. Ethnographic Interview Research.</tableOfContents>
  <note type="statement of responsibility">Lawrence R. Frey ... [et al.].</note>
  <note>Includes bibliographical references (p. 324-331) and index.</note>
  <subject authority="lcsh">
    <topic>Communication</topic>
    <topic>Research</topic>
    <topic>Methodology</topic>
    <topic>Case studies</topic>
  </subject>
  <classification authority="lcc">P91.3 .I58 1993</classification>
  <classification authority="ddc" edition="23">302.207 23 FRE</classification>
  <identifier type="isbn">0135891108</identifier>
  <identifier type="lccn">91046277</identifier>
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    <recordCreationDate encoding="marc">911213</recordCreationDate>
    <recordChangeDate encoding="iso8601">20190827165348.0</recordChangeDate>
    <recordIdentifier source="OSt">2962411</recordIdentifier>
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