TY - BOOK AU - Hervey,Sándor G.J. TI - Semiotic perspectives SN - 004400026X AV - P99 .H45 1982 U1 - 302.2 HER 23 PY - 1982/// CY - London, Boston PB - Allen & Unwin KW - Semiotics N1 - Includes index; Bibliography: p. [267]-270; Introduction; 1 A Background to Semiotics: Saussure and Peirce 2 Semiotics as a Behavioural Theory: Charles Morris 3 Semiotics as a Theory of "l'Acte Semique": Luis Prieto 4 Semiotics as a Theory of "Speech Acts": Austin and Searle 5 Semiology as an Ideology of Socio-Cultural Signification: Roland Barthes 6 Semiology as a Theory of Semiological Systems and of Indices: Functionalism 7 An Integrated Theory of Semiotics: Axiomatic Functionalism 8 Semiotics as a Stylistic Theory: Bureau and Riffaterre 9 Semiotics of the Cinema: Chrisitan Metz 10 Zoo-Semiotics; References; Index ER -