TY - BOOK AU - Taylor,Brian TI - Marketing in an audiology practice SN - 9781597565691 AV - RF291 .M37 2015 U1 - 617.80068 TAY 23 PY - 2015///] CY - San Diego, CA PB - Plural Publishing Inc. KW - Audiology KW - Marketing of Health Services KW - methods KW - Practice Management, Medical KW - economics N1 - Includes bibliographical references and index; Developing a strategy and brand for your practice : pillar-of-community marketing / Brian Taylor -- Using marketing to shape people's attitudes to hearing care / Curtis Alcock -- A practical guide to a marketing strategy & plan / Karen Ann Jacobs -- Marketing in a modern practice : a real world perspective / Geoffrey Cooling -- Disease state marketing and interventional audiology / Brian Taylor and Robert Tysoe -- Social media and digital marketing / Brian Taylor -- Marketing university and other nonprofit audiology clinics / Donald W. Nielsen ER -