Speechwriting in theory and practice /
Kjeldsen,Jens E.
Speechwriting in theory and practice / Jens E. Kjeldsen, Amos Kiewe, Marie Lund, Jette Barnholdt Hansen. - 202 pages ; 23 cm
Chapter 1 Introduction: The Case for Speechwriting
Chapter 2 Speechmaking in the 21st Century
Chapter 3 The Beginning of Speechwriting
Chapter 4 Research and Theory on Speechwriting
Chapter 5 The Rhetorical Canons of Speechwriting
Chapter 6 Genres of Speechwriting
Chapter 7 How Speeches are Written
Chapter 8 Characterizing the Speaker
Chapter 9 Writing for the Ear
Chapter 10 Writing for the Eye: Pictures, Visions, and PowerPoint
Chapter 11 The Ethics of Speechwriting
Chapter 12 The Functions of Speechwriting in Contemporary Society
Chapter 13 The General Steps in the Speechwriting Process
9783030036843
2018963063
Speechwriting
808.51 KJE
Speechwriting in theory and practice / Jens E. Kjeldsen, Amos Kiewe, Marie Lund, Jette Barnholdt Hansen. - 202 pages ; 23 cm
Chapter 1 Introduction: The Case for Speechwriting
Chapter 2 Speechmaking in the 21st Century
Chapter 3 The Beginning of Speechwriting
Chapter 4 Research and Theory on Speechwriting
Chapter 5 The Rhetorical Canons of Speechwriting
Chapter 6 Genres of Speechwriting
Chapter 7 How Speeches are Written
Chapter 8 Characterizing the Speaker
Chapter 9 Writing for the Ear
Chapter 10 Writing for the Eye: Pictures, Visions, and PowerPoint
Chapter 11 The Ethics of Speechwriting
Chapter 12 The Functions of Speechwriting in Contemporary Society
Chapter 13 The General Steps in the Speechwriting Process
9783030036843
2018963063
Speechwriting
808.51 KJE