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All India Institute of Speech and Hearing, Mysuru
(An Autonomous institute Under Ministry of Health and Family Welfare, Government of India.)

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Nudge : improving decisions about health, wealth, and happiness /

Thaler, Richard H., 1945-

Nudge : improving decisions about health, wealth, and happiness / Richard H. Thaler, Cass R. Sunstein. - London : Penguin Books, c2008. - x, 293 p. : ill. ; 25 cm.

"A Caravan book"--T.p. verso.

Includes bibliographical references (p. 263-282) and index.

9780141040011

2007047528


Economics--Psychological aspects.
Choice (Psychology)--Economic aspects.
Decision making--Psychological aspects.
Consumer behavior.

HB74.P8 / T53 2008

330.019 THAS